Niche Market Research – How to Find Your Affiliate Marketing Niche
Everyone that has been involved with affiliate marketing for any length of time knows there is big money to be made in niche markets. But how do you find a good paying niche that you can build a business around? This is the holy grail of many affiliate marketers looking to finally break into the big time.
The first thing to look for is a niche market that you have some experience in or you are willing to do some in-depth research to find out about. Maybe you have had some relevant personal experience in a previous career or you have been a product user. If you have worked as a mortgage advisor, real estate agent or loans advisor then you obviously have a head start. But there are lots of niches that are available to you if you spend some time thinking.
Let's imagine that you love traveling and always go on a couple of holidays a year. Having kids a few years ago meant that you had to plan your trips more carefully. But was that going to stop you? No way! This could be the start of a niche market for you – "Child-friendly travel tips".
It's a good idea to sit down and make a list of your previous experiences and interests. List your previous jobs and some of the roles that were involved. Also include on the list your hobbies and what you enjoy doing in your spare time. It's far easier to work in a niche that you have an interest.
You can add to this list by asking friends and family where your talents lie. You may have surprised by what they say. Talents that others recognize in you, may not have been on your original list.
Now go through your list and think about making subjects into a niche that you can then research further to see if there is a market. For instance let's say you enjoy playing guitar. The "play guitar" niche is too big and competitive. But a more accessible niche would be "How to play heavy metal lead guitar".
Do not be afraid to spend time researching multiple niche ideas based on your talents. This could save you a lot of frustration in the future.