Archive | List Building

List Building – 3 Awesome Tips To Grow Your Subscribers Fast

Without a doubt, list building is one the most effective ways of making a consistent income online. List building is one of the most important tasks for every internet marketer who is really serious in building up their on-line asset. This is certainly primarily because the online business can not be sustained without a good quality list. With a list you can practically earn cash on demand, simply by pushing a button, if you have an irresistible offer and a loyal subscriber base.

In order to get subscribers, your website or blog need to have either a squeeze page or a opt-in form on a prominent location on the home page. Typically opt-in forms are placed n the top right corner of your blog or web page. Nowadays, you will find some blogs positioning their opt-in form at the bottom of the page. However, research shows that the top right corner is the most effective location. You will also need to sign-up for an auto-responder service, which allows you to send follow-up emails and build relationships with your subscribers.

Here are 3 proven list building tips to increase our subscribers very quickly.

1. Sign-Up For Giveaways Events

Joint venture giveaway events are powerful ways to grow your list very quickly. These events are put-together by sites that invite internet marketers to offer free gifts through the giveaway period. In order to build your list, you have to join as a sponsor. Normal members would be redirected to your opt-in page, and they have to give their name and email address, in order to get their free gifts. It is possible to get hundreds if not thousands of new subscribers in a very short period of time, if you regularly participate in giveaway events.

2. PPC Advertisements

Pay per click advertisements can instantly drive traffic to your squeeze or opt-in page, once the campaign is started. However, have to do proper keyword research if you want to get the best conversion at the lowest cost per click. Always make sure that you use low competition keywords which has commercial intent. Apart from the keywords and ads body, try various PPC networks to find out which provide the most effective conversion rate. Monitor closely the advertising campaign to ensure that your cost per e-mail are within decent levels. Bear in mind that you can very easily lose money if the PPC campaigns are not handled properly.

3. Social Media Traffic

Social networking sites such as Facebook and Twitter are excellent for bringing targeted traffic to your sites. You can tweet or submit statuses to invite your followers or friends to visit your sites by offering a free eBook or report. If you have already build rapport with your contacts, they will come. With the new Facebook iframe feature, it is now easier for internet marketers to place the opt-in form right on the Facebook fanpage.

Posted in List Building0 Comments

Email Marketing Strategies That Will Take Your Business To A Higher Level

When did you last take the time to look at your email? Most people check their email a few times a day. Email is a great way to reach your potential customers and existing ones. Here are some tips on how to effectively use email marketing for your website.

You must never send unsolicited emails to those who have not requested them. Your emails could be flagged as spam if you send them to people who did not sign up on their own. This is terrible for business and might even get your IP address blocked by certain Internet providers.

Do not continuously insist that your subscribers “Buy now!” in your mailings. They understand you want sales, so build a steady relationship with them first and present products and yourself in a professional manner. They will be thankful for this and be more likely to purchase something from you.

Proofread everything you send them. It is imperative that all the emails you send are correct. You should also test the layouts of your emails to make sure everything shows up correctly. Additionally, if you use email links, test them for functionality.

Your emails should all feature the same logo and company logo. The font you select should be something that everyone can clearly see.

Provide your readers with special articles that they cannot get from your site. Also, on occasion include offers on products and services.

It is a very good idea to require site visitors who are interested in receiving emails, to opt-in twice. I know this seems time-consuming, but the double opt-in, decreases the chance that you or the provider of your email services will be accused of spamming or sending unsolicited messages.

Holidays are a great time to send greetings and special discounts to customers. It is not recommended to send out important business emails near holidays. People are away from work and have limited access to their offices and computers or just preoccupied with other matters. There are obviously exceptions to any rule. These may include emails concerning Black Friday deals or other occasion-specific campaigns.

Let the subscriber dictate how often they would like to get messages from your business, and how much information they wish to disclose.

Use passive and active feedback to enhance your email marketing strategy. Active feedback is obvious: ask your readers for suggestions and their opinions. Passive feedback is generally not even be noticed by the readers. You can use tracking tools and other software you have in order to figure out which links are receiving the most attention.

Remember that many people are now using a smartphone or another type of mobile device to view emails. Keep in mind the variable screen sizes when creating emails and make sure that they are readable on phone-sized screens.

In order to keep the lines of communication open with your customers and clients, email marketing makes a lot of sense. Use this information when you are developing an email marketing campaign and you will see your profits increase. It is easy to promote your company through email and reaching out to customers.

Posted in List Building0 Comments

Newest Techniques in List Building – Learn Them Now

In their regular visits to the supermarket, mothers make a list of things that need to be purchased. When Christmas holidays arrive, you are eager to know if you are on anyone's gift list. Listing is an invaluable tool in our daily activities. It increases effectiveness of certain activities while salvaging time and effort.

For internet marketing, list building is necessary for building a database of potential subscribers and customers. Just like a shopper with a ready list of things to buy, list building enable online marketers to obtain a list of prospects who to market their products and services. As a result, marketing strategies are directly employed on the specific target subscribers. No time and effort on the part of the marketer are wasted; everything is concentrated on interested customers. Without making a list in advance, both shopper and marketer will be spending valuable time and effort in a fruitless search.

Building an Effective List

For your first step, you need to create an opt-in page that will store emails and information about potential subscribers. A concrete example is a webpage which entices internet users to log-in their emails in exchange for a free gift like video, song, or book. 'Squeeze page', a kind of opt-in page, gives users information on how to access the next page if their emails are replaced. Another useful technique is called the 'landing page'. Once the interest and curiosity of the user is awakened, landing page is utilized to give more information. It is a page that users land to from click able links like video and article links.

To create an effective opt-in page, the information it contains should be direct and compact. Prospect's interest will not be stressed with useless and indirect information. Everything written in your opt-in page must directly hit subscriber's attention. Teasers and catchy offers are tested techniques in encouraging prospects to make a subscription. Another cruel feature that your pot-in page should have is auto responders, which deliver the rewards and free stuff offered to prospects. Auto responders can also be incorporated in an emails system that will save all vital information of prospects.

Clearly, build listing should be a part of any online money making system. New methods are discovered every now and then so it is imperative for any online marketer to learn these in order to keep up with the competitive world of online marketing.

Posted in List Building0 Comments

List Building – 3 Ways to Build Your Database

List building is a vital part of Internet marketing and online sales. The larger that your list is, the better chance you have of converting your emails into sales when you send out email campaigns. List building can seem like one of the biggest challenges that there is and building your list's database can seem daunting even when things are going good. Even those who have a large email database from their list building typically feel as though they could be doing even more.

Here are three ways that can help you build your list database:

  1. When starting a marketing campaign, it is always helpful to not be too pushy with the sales right up front. Let those who sign up for your list get to know more about you and your company before you start trying to sell them stuff. A good way to do this is by offering free information for those who sign up. Offering free information or items is a great way to get people to sign up for your email list and it is also a good way to get people interested in what you have to offer. A simple freebie that you could use would be a short E-book or a sample of another E-book that you are selling.
  2. Regardless of how users can sign up, making sure to actually send out further emails is important to building your database. You do not want to have people sign up and then have them never hear from you again. Responding personally to emails might get a little hectic, so making use of a good auto responder might be necessary.
  3. Word of mouth marketing still happens, even in the online world. If someone signs up for your list, they may spread the word to their friends and family if they like what they are receiving from you. Due to this, you will need to keep the emails professional, informative and to the point. If a person can not deduce what they are reading about in your emails right away, then they might just close them forever and forget about them.

There are several ways to build your database when listing building, but the tips above will help you get started with a growing email marketing campaign.

Posted in List Building0 Comments

How to Do Bulk Email Marketing

Bulk email is a type of email that you send to several people at a time but here is what happens when you send bulk emails.-

1. Risk of being spammed

2. Sounds like a promotional email

3. Not relevant to most of the people

4. Risk of un-subscriptions

5. Time consuming

So, you want a solution to overcome these problems?

Is bulk email marketing dead?

You may have heard that bulk email marketing is dead, but is it true?

Well no, but yes if you are doing it in a wrong way then it’s surely dead and not only bulk email marketing if you are following the old practices even email marketing itself is dead.

The world is evolving and things in it will be considered as dead if they are not evolving.

Consider iPhone as bulk email marketing and remember when apple introduce iPhone 4 people were crazy about it right?… but what about now?… they prefer latest versions on previous versions.

Imagine if apple wouldn’t introduce later versions then we must be saying iPhone is dead, won’t we?.

So is the case with bulk email marketing it’s not dead at all but the old methods of bulk email marketing are dead… So stop following the old methods and practice the new proven methods.-

Let’s learn about the right methods and practices of bulk email marketing–

1. Choosing the right bulk email service provider

Email service provider is hot topic these days because service providers are serving their facilities to millions and millions of businesses, bulk email tools are one of the facility those service providers offer and there are many more just as automation tools, drag and drop email creators, plenty of premade templates, analytics and many more, after all they are email service providers which means they promise you providing all the email marketing facilities, and some of the softwares actually do provide those facilities, Moreover service providers are easy to learn and they save time in a huge amount.

But whenever we think of email service providers, a question pops up about which service provider is worth choosing, there is a huge amount of email service providers but honestly on a serious node only a few are worth looking while others have lots of draw backs and limitation,you can try some email service provider with high ratings.

2. Building targeted mailing lists

Bulk email service providers will do almost everything for you but there are certain thing you will need to do by yourself and list building is one of them

The reason of building mailing lists is to collect emails of those people who are actually interested in what you sell and they are always active on the internet

There are plenty of ways you can collect you email lists but we are going to mention some of the effective methods.

A. Offer the button to join your own mail list

Place a form on your webpage asking the users subscribing your mailing lists, place some information prompt fields i.e. Email address, name, country/city/state and criteria of interests… A simple form asking email address is recommendable because it doesn’t need to much efforts to fill in and subscribe.

B. Facebook fan page

Facebook fan page is another way of getting mailing lists, simply ask the users like your Facebook page and there on fan page you can place a subscribe CTA for subscription, there is a huge amount of people using Facebook everyday and they love Facebook interaction if your company is active on Facebook giving lots of offers to the fans then bring those fans into real business.

C. Paid ads

Another effective way of getting mailing lists or making your brand famous is using paid ads, Google AdWords are the most famous and Facebook also offers an advertisement plans and they call it Facebook business.

D. Buying mailing lists

This is the least recommended because it has some drawback like spam email lists and non suitable mailing lists, but it also works for some users if it matches with their business.

Note: We recommend collecting mailing lists by genuine methods like first three in the list‚

3. Time management

You are sending emails in bulk to thousands of users and if your timing is wrong then all the efforts are being wasted.

There are lots of researches and surveys about what time most of the people check their emails and what type of people are more connected to the mailing services.

One of the survey tells us that most people open the emails they received at the beginning of the week i.e. Monday-Friday and number of people opening up there emails on Saturday and Sunday is very small as compared to week days.

While the timing of most of the emails being opened is around the mid day during the lunch break.

But type of your email also matters, for example if you are sending a coupon to your subscribers and you know most people do purchases on Saturday then Saturday morning is most suitable.

On the other hand suppose people like to sleep on Sunday then announcing your new product is surely going to be ignored, so manage your timing by figuring out very details of your business.

4. Think about giving benefits

Your subscribers are your everything, they are going to take your business to the next level but first you need to attain their loyalty and if you only think of your business and don’t care about your subscribers or clients then you are not gonna attain their loyalty for sure, try thinking the other way and benefit them with you every email once you got their attention and successfully attain their loyalty your business is gonna grow automatically.

I’m going to give you two examples neither one is good or bad but one of them cares about people and the other one doesn’t.

Example 1:

You got an email about latest products from a big company and they look really cool in photos.

They say “Don’t miss the chance of getting our latest products”

Example 2:

You got an email from another company also selling their latest products but they come with a different approach that makes you feel it’s you.

They say “Don’t miss the chance for having 40% off special Friday discount on our latest products”.

Well, which one would you like to choose?, obviously example 2 because they are offering you 40% off on their latest products.

Got the point?.- we recommend thinking about the people first and try giving them lots of benefits.

5. Email quality and design matters

Your email design is your identity in the email world and if it’s not beautiful and attractive it is not going to get enough attention, although strategy is the most important thing but if you practice good strategies and have beautiful email look then you will appear like a brand.

I saw some companies sending emails with no style at all, either they are copying others or they are just not paying attention to the email look and in both ways it’s a week marketing technique.

Making your emails look better doesn’t mean how beautiful they look, it rather shows how organized and serious you are about your company or brand, your emails not only be appealing but they should look appealing as well, consider it as inauguration and yes it is that important.

Also keep your designs simple, short and easy to read and follow, don’t over beatify them so that they don’t get complex and nearly hard to read for the readers.

Making your emails mobile friendly is also very important as 69% people open their emails on smart phones 4 times a day according to the recent research.

Posted in List Building0 Comments

My Quick Start Guide To List Building

My Quick Start Guide To Email List Building: I frequently hear the question from my students, "Do you have some sort of blueprint we can use to build an email list?"

Remember this:

  • There has never been a more opportune time for the average person to create security for themselves than right now on the internet. Never. It is a time of dreams coming true. Why not yours?
  • A cold hard fact that comes out of Google research is that the average person buying from a website has to come back an average of 7 times before buying even if the prices are excellent and everything else is exactly what they were looking for when they began their web search. If you have not succeeded yet online without addressing this gigantic problem, it is not your fault!
  • The internet is a swamp of get rich quick gurus, shell games and smoke screens. Things are made to seem horribly complicated or impossible without someone's new, shiny product. It seems that you have to be a rocket scientist before your efforts can bear fruit. This can only lead to fear and confusion on your part. As a matter of fact, it amazes me that some of us can still succeed despite all the noise out there.
  • If all of the above has left you fearful, confused, anxious and more than a little bit hesitant, take it easy. Relax and take a deep breath. We are about to take aim at all those enemies of your dreams, blow away the smoke and show you a clear path to success.

First, let's start with a short story of how the average visit takes place on the internet.

Let's say Shirley in Nebraska is looking for a walker for her aging dad. She goes to her favorite search engine and enters the term "walkers" into the search box. Instantly, her screen fills up with 10 or so website links and descriptions.

Statistically, she will click on one of the top 3 links. Let's assume that you have experience in dealing with the elderly, that you enjoy helping them and that you have created a site catering to their many needs. One of them is walking devices. You have done your homework and your site is the one she has clicked on.

Shirley lands on your page on walking accessories for the elderly. She quickly sees that you have taken the time to build a great page on walking assist devices and still you have pages devoted to:

  • Special bedding.
  • Devices to help them get into and out of bed.
  • Elderly nutrition
  • Electric scooters for those that can not walk at all
  • Many other highly related subjects.

Shirley is amazed. She knows she has discovered an information gold mine. The information is exactly what she has been looking for and your information covers many other things she had not thought of.

She looks over the page on walkers and finds one that would be a perfect match for her dad. The price is excellent. She also sees that it would be shipped from a very reputable company.

She will probably bookmark your page and leave. The dreaded 7 visit average that Google research discovered has just returned its ugly head.

You look at your numbers and see that almost no one is buying the site that you have worked so hard to make information rich and helpful. A cold, icy depression sets in. You wonder what you are doing wrong.

Let's change the above story, but this time you have incorporated a system of email list building that will turn the tide in your favor.

Shirley goes to your excellent site and sees right away that you give lots of excellent, highly relevant and valuable information. She sees time reading about all the walkers you have on display and just naturally saunters over to read your pages on elder nutrition and so forth.

After a while, she has decided that one particular walker is perfect for her dad and that she will come back another time to buy it. As she is about to leave, she sees a box that offers her a free weekly newsletter for those that cater to the elderly.

If she is willing to part with her email address, you will give her a free report on coming issues for the elderly. She is interested so enter her email address and leaves.

She has just given you the key to her wallet! How sweet is that? If she does not trust you enough right now to buy, she has just given you permission to visit her through her inbox every week. In no time, she will develop a trust in you, she will buy that walker through your site and many other things for her father in the months and years ahead.

It's all about trust and email list building is all about doing that.

Posted in List Building0 Comments

Squeeze Pages: List Building – The Spider and The Web

How often do you remind about when you were a kid? Now, before you correct me, I am not implying that you spend part of your life as a baby goat.

Were you as fascinated as I was by the cotton candy like stickiness of cob webs, yet absolutely terrified of spiders crawling on you?

I still remember the song "Itchy Witty Spiders". Okay, I made up the title, based on the original nursery rhyme, which I have long forgotten. However, on this, you may not agree with me, but I always thought that spiders were much smarter than all other crawlers, despite their creepiness.

As it turns out, despite, the Internet proves that my childhood suspensions were indeed correct! Do you find yourself at a certain age, as I do now, actually wanting to attract these creepy crawlers? If so, you will soon realize that not much has changed, when it comes to spiders crawling, except where you want to crawl.

Yes, I am elaborately stretching things a bit, because we both exist in two different worlds. In the real world, spiders are still creepy, at any age or distance. On the other hand, in our virtual world spiders swarming your website are better than cotton candy ever, at the county fair, at any age!

The Spider and the Web:

  • What is a Spider?
  • Explore, what makes them crawl?
  • Best Foods for Spiders?

What is a Spider? The answer may surprise you on both counts. In the real world, spiders are predatory animals, with between 4-8 legs. Actually, I never knew this. If I had, I would not have sprayed the one in my garage this morning. OMG! I killed an animal! RIP! What a relief it is to find out that a spider in our virtual world is the software use by search engines, to crawl the web in search of new pages.

Explore, what makes them crawl? Visualize the spider and the web. In both worlds, the behavior is the same, when it comes to capturing prey. A spider does not chase; it waits. In our virtual world, spiders do not visit web sites, nor do they actually crawl. Instead, spiders request pages in the same manner as any browser.

Best Foods for Spiders? Hold the mayo please. Spiders require a very special diet of links, text, and URLs, where these tasty delights are located. They do not recognize anything else, except you spin it like cotton candy, by adding an extra text tag.

  • Cotton Candy Recipe for Spiders on the web: Create a spider swarm, for your target niche. Build a collection of well designed highly optimized Squeeze Pages. Make sure you pay close attention to the key design elements. Spiders do not eat images, logos, flash, or videos. Spin them by adding text tags. Use commanding language and keywords in your writing to grab attention, and keep your visitor on your page. The more of these platforms you build the faster your list will grow!

Posted in List Building0 Comments

Network Marketing – List Building, The Surest Way To Explode Your Downline Part I!

One of the fastest ways I have learned to grow a profitable downline that can move hundreds of thousands of dollars worth of products in your home business is through a process of mailing list collection which is called list building.

List building is one of the most profitable ventures anyone can go into and become hugely successful if the person stick with it long enough. The most interesting part is, it is very simple to build as soon as you start implementing some traffic generation strategies geared towards building a profitable email list.

But building an email list is not just a process of collecting the email addresses of every Dick and Harry you see online. List building involves much more than that. In fact it is an art or a skill that must be learnt before you can become successful at building one.

Here are the factors that govern a profitable list building exercise.

– You must target a Niche market

It is easier to build an email list of people interested in a specific market, than to build a random list of people from different markets. A niche market has some problems that needs solution. The people who make up that Niche are your targets and are the people you try to get on your mailing list.

For instance, there are several niche markets out there, weight management, fitness & health, scrap booking, photography etc. These are markets that can be targeted for building a mailing list depending on your home business.

Posted in List Building0 Comments

What List Building Is All About

Do you know what online mailing lists are?

They're a compilation of email addresses consisting of prospects with details including their name, email, address, etc. They help you to have access to prospective customers and readers of ezines and articles you write. It's easy to build a list, theoretically. You simply have to get people to give you their details. Here are a few list building techniques that I've used effectively:

How To Build A List

Make Use of Autoresponders

You can create lists without auto-responders by adding requests in a handmade list manually. This is actually the method I used in my early days. (… thank goodness those days are over!) It's very time-consuming and troublesome to go this route, not to mention very out-dated. The auto-responders of today automate the entire process. They allow broadcasts, manage contacts and unsubscribe requests, send pre-formatted messages, etc.

I strongly recommend third-party auto-responder methods. For a low monthly fee, these top services can easily manage any size of list.

Give Away A Freebie

One of the most effective list building techniques is to use 'bribes' to get people to opt in to your email list. If your website has forms asking for the details of prospects, you could offer free gifts in exchange for their information so that they would feel more compelled to complete the forms. The give-a-way does not have to be expensive or overwhelming. Keep it simple. Digital ebooks are a great choice. (… if you need more ideas, please feel free to email me.)

E-courses are also an ideal give-a-ways because you not only get to provide the free material, you also get to email your subscribers over a period of time. This ensures that you stay in touch with them and create an impression over time.

Use Squeeze Pages

This is a form requesting email addresses. Squeeze pages are simple one page websites that prevent access to key information until a visitor's details are entered. Squeeze pages have grown in popularity over the last few years and have been very effective.

Existing Broadcast Incentives

Effective online list building techniques include making use of your current subscribers. (… that is, if you have a current list.) Sending a broadcast email asking existing subscribers to recommend acquaints that may find your site interesting is a great idea. You could offer incentives for those who give (5) or more email addresses. You could also use a points systems. Some websites offer points in exchange for cash or goods. Big company promotions have been known to offer 5-50 cents for every subscriber who joins their list on a recommendation. A competition could also help create a buzz where people might try out-doing each other.

Member Only Sites

Finally, you could create a members only area at your website. This area could be a password protected area. To join, people would have to subscribe. Forums follow this same principle and have been growing in popularity using this exact technique. Of course, all users would need to register to participate. And a website having subscriber forms as well as reasons to register gets you halfway through the battle.

Overall, just be creative when growing your list. There are many list building techniques that can be used effectively. The best part of owning your own online business is that the ideas are endless.

Posted in List Building0 Comments

List Building – Developing the Relationship

Over and over again would-be internet marketers are told that the power is in the list. Concentrate on list building, and profits will certainly follow. However, list building is only part of the solution – having enticed potential customers on to your list, the most important step is to develop and maintain the relationship.

One of the benefits of traditional marketing, such as the telephone conversation or the contact in the store, is that it is possible to quickly build up a trusting relationship. Customers have a physical person to refer to, and by eye contact, or by the tone of the voice, or even by subjective body language cues, they will know in a very short period of time whether or not this is someone they want to do business with.

With Internet Marketing, and in particular communication via autoresponders, there is only the medium of the written word. Without the other cues we need to work harder to develop relationships. I use emails all day in my work place and I know only too well how easy it is to be misinterpreted in emails and for problems to escalate.

You only have one opportunity to develop the relationship with your list, so choose your words carefully and wisely. Avoid treating your list members as nothing more than a sale. Your members have expressed interest in your area of ​​interest by becoming part of your list. Put yourself in their position – what was it about your blog, or article, that initially attracted them? What help and information are they looking for?

They have 'opted-in' to your list, so have given you permission to send them information. You need to ensure that this is good quality information, and relevant to what they are seeking. Consider why you are trying to build a list. If you are an internet marketer then your primary reason is to make sales. However, this must not come across as the purpose for your emails. To your customer, the sales pitch must a bowl 'add-on'. You're really saying "By the way, if you like the information I'm giving, then you might also be interested in this product that I've developed."

It's a no-pressure approach that will produce results. By building a trusting and positive relationship you will make sales because people buy from people they know and like. How often do you return to shops where you've previously had good service? Or sometimes you go to places recommended by friends? I do, all of the time. This is the key to satisfied customers and a guaranteed way to build a successful and enduring list.

Copyright (c) 2010 Graham Bray

Posted in List Building0 Comments

Page 2 of 45012345...102030...Last »