Archive | October, 2015

What is Online Business?

The internet is making its presence felt in every arena. These days it is very convenient to shop online. It saves you from the inconvenience of going shopping in person. This has made it inevitable for most business entities to make their presence felt on the internet. Online businesses are using the internet as a potential tool to market their product or services effectively and hence be available to more people and see their turnover and profits increase substantially.

These days when people would like to buy a product or avail some services the first thing they do is complete a search on the Internet. The internet facilitates people to check various options available in the market and then make the choice accordingly. It helps you crack the best deal possible in a very short time. It saves you from the harassment hassle and increased time of going from shop to shop to find the best bargains.

Online business is just like running a normal business, one needs to spend equal time and efforts since many of the problems and opportunities found in offline businesses are also found in online ones. One can use various strategies to make their online business incredibly effective and profitable. There are various tools for online business promotion. These tools are mostly available for free. A few of the things you must do to make your business noticeable are:

Search Engine Optimization (SEO): It is the most popular strategy to attract traffic to your website. It is employing all the keywords and related keywords which one may use to search for a product or services. Inclusions of these keywords ensure that your website would be ranked high by the search engines. Build inbound links; submit your website on various directories. This way you will be able to make most of Pay-Per-Click options and Search Engine Marketing.

Make use of public website: To make your presence felt, make sure that you promote your online business by posting forums, blogs, advertisements, group discussions etc. this way messages circulate faster. Don’t leave any stone unturned; promote your online business aggressively. For increasing the chances of a potential sale, attract as much traffic as much possible. Use a cheap web host who provides best services at quite nominal price range.

Article Syndication: is also quite an effective tool of online business. It helps in building brand awareness. Get good content and effective articles published on several article directories. This will help you promote your name, company name and anchor link.

Respect your customers: The key to a successful online business is happy customers. Answer all queries and grievances politely and aptly. Understand your customers’ needs and accordingly serve them. Provide them festive discounts and offers to keep them coming back for more.

Don’t expect too much: Don’t expect quick returns, it generally takes time and efforts to exploit the online business strategies. Don’t worry; your hard work will pay in long run. Build a list and proceed accordingly. Maintain a record of all those who visit your website often or those who sometime in the past have shown interest in your products and services.

Posted in Affiliate Marketing

How to Make Money Online Using Good Keywords

Learning the tricks of the trade on how to make money online can be a costly and time consuming endeavour. Many people need to answer the question – How to Make Money Online using good Keywords?

You may well have built a website, published it, then sat back waiting for the sales to flood in. You may even have given yourself a pat on the back for including your best keywords throughout all at the strategically recognised places, in the heading, title, description and throughout the copy. Two weeks later you’re still waiting patiently. Nothing happens. Another two weeks pass by and you begin to realise failure is looming big time. You have spent hours building your website at the expense of losing income.

So what has gone wrong? Let’s take a look at the basics to answer how to make money online using good keywords to get the best search results.

I’m going to pick a highly competitive keyword here as an example. Go to the Google search box and type in “weight loss”. You will find Google returns around 133,000,000 results which gives the searcher 133 million things to look at. If your keyword phrase does much the same then you might be in trouble unless you are a search engine optimiser with lots and lots of experience. How much competition does one person need? So you’re beginning to wonder if this is all a big mistake.

We let me tell you there are a lot of tricks to being able to optimise your website and I want you to help you with one of these.

Using a keyword suggestion tool type in your main keyword and you will find if you are using a very generic word or phrase there will be lots of searches on that phrase which is great. Well, it would be, but as you have already seen when you do a search on your chosen keyword in Google, the competition for that keyword is massive. So look down the list of alternative keywords and choose one that gets fewer searches but is not so obscure that no one will use it. Unfortunately, most free keyword research tools are very basic and are not brilliant at giving much information on the number of searches per day. Next type in your chosen phrase and bring up other related results. By so doing you will be filtering out the most popular that every webmaster will be using and by putting yourself in the place of the customer and thinking about what term you might put in if you were searching you can come up with some good results.

Next check out the competition for your chosen keyword by repeating the search on Google to find out how many pieces of information it brings up. With a topic like weight loss you are unlikely to find a suitable word without lots of fierce competition but for example using “slimming solutions that work” gives 44,000 results. Not great but better. By doing research like this before you build your website with your chosen niche you can corner the market on a very specific term,

The formula to always try to follow is – choose a keyword or phrase that has high searches but low competition. There are many different ways to increase traffic in order to make money online. Look out for more articles that will help you.

Posted in Make Money Online

Email Marketing – Writing Good Subject Lines

People don’t read bulk email marketing messages with poor subject lines and contents. Moreover they have to face huge security risks of worms, trojans and viruses due to these email messages. Therefore marketers should send promotional email message with attractive subject lines and content after a specific period of time to get readers’ attention. Readers decide on the basis of subject line of your email message that whether he or she would like to read the message or not.

You should create attractive and compelling email subject lines to attract readers on reading your message. You should avoid writing long email subject lines and messages because they are not liked by most of the readers. The reader will open your bulk email marketing message when he or she is sure to get something valuable out of it. Therefore it is a good way to attract them by providing them with interesting material in your messages. Subject lines of email messages should be interesting which are able to entice or hook a reader to open email message instantly for further information.

You should write subject lines expressing needs and demands of human beings. You may get good results if you write subject line of email message according to the field or interests of the reader. You have to compel a reader to visit your website and click on the provided link. You should try to provide information about your products or services through email messages because sale letters can be used for selling purpose. You have to prepare a reader through your bulk email marketing message to visit your website. You need to make up his mind through your emails that you are selling a good product or service for him.

You should not underestimate your subscribers because in this world of technology everyone is aware of marketing techniques. You should not break trust of your subscribers which you acquire through bulk email marketing because it is necessary for the development of your business. You should review your products or services in your own words. You should provide product or service reviews honestly because it is common that everyone praises his product or service. But when a person writes reality based review then it can make a big difference. You should write something like the product is not very old, it is not for newcomers or it is not for experienced persons to give an indication to your reader that it has been written on reality base.

Posted in List Building

What Are the Most Lucrative Affiliate Marketing Programs?

Finding a lucrative affiliate marketing program is one of the most important thing before starting your affiliate business. This is to save your time and energy. Choosing a random affiliate program may not bring you any fortune, simply because people may not be willing to spend money on the affiliate program you selected. So your efforts will be wasted. Today I will show you how to chose one of the most lucrative affiliate marketing programs.

Mainly there are two kinds of affiliate program you will find online. One of them are the products that you sell and take the commission. The second kind of them are recurring programs that once you bring a customer, you will be given commission as long as a customer stays with program. The second kind of programs that are most lucrative and you must promote them to make good money with less efforts.

Recurring affiliate programs include, purchasing a membership, buying a hosting etc. The customers you refer will be required to pay a monthly or yearly fees. And so you will make monthly or yearly commission. Commission on recurring programs is usually less than what you might get in one time selling programs. But recurring programs are still most lucrative since you will be receiving regular commissions for years to come.

One of the best places to find recurring affiliate programs is ClickBank. It has hundreds and thousands of affiliate programs in almost every niche. ClickBank also sends out checks once every two weeks. You can use ClickBank marketplace to find out all the best performing recurring programs. The key to your success is in finding a program that offers Free Access or 7 Day Trial or a One Month Trial. This way almost all the customers you refer to this program will enroll themselves since it will be free for sometime.

Now I will make a process to finding a recurring program little simple for you. There are hundreds of online marketing tools available online that you can use to find some of the best performing affiliate programs. One of them is CBEngine. You can find this by typing the same in any popular search engines. You can select parameters of your choice and find an appropriate program. This online tool has many futures that are not available in ClickBank marketplace. I always recommend you use online marketing tools to find out which products work the best. This helps in completing a process faster.

Posted in Affiliate Marketing

How Do I Learn Internet Marketing?

With such a crunch on the current economy, there seems to be a mad rush to learn internet marketing. What is often not realized is that IM covers a great deal of territory. While there will be a ton of area to cover and there is no time to stand idle, taking a few minutes to identify which which part of the elephant to devour first will save you a lot of time.

Begin by identifying your current skill set. Do you know some basic technical skills to get around the web? Can you make a website? Are you into social networking? Take an evaluation of you current skills if you have some and start from there. It may be to your benefit to seek out a course which will teach you some simple web navigation and web building skills. Then again, you may not need those skills. Not every way requires that you have a website.

Identify your initial way you’d like to monetize on the internet. This can be affiliate marketing, selling articles, eBay auctions, Amazon reviews, selling your personal services, AdSense sites, and this list goes on! Investigate your options before wasting time and money to learn internet marketing techniques that are not as urgent and will slow you down.

Be sure to identify your niche. Typically it is wise to begin with topics which interest you or that you’d like to learn. Avoid the make money online products until you have actually done so. Look into micro niches which may have less competition and will have you earning faster. Ultimately, different niches have different ways to be marketed most effectively and the one you choose can determine exactly what you need to do.

Once you have covered these basics, you’ll be able to lay out a quick skeleton plan of what you need to do and the order you’ll need to do it in. Be sure to write it down and follow the plan. As new ideas arise take note of them but don’t get distracted. It can take months to fully comprehend everything IM has to offer, but starting with these basics you won’t need to know everything to see your first profits. Follow the list above and you will be on the quickest path to learn internet marketing skills that will be right for you.

Posted in Internet Marketing

WorldVentures – How to Make Money With WorldVentures

As you might be aware, WorldVentures is a MLM business opportunity that gives you the ability to create an income from home by promoting an activity that you love to do. Travel!

WorldVentures is a company that has positioned themselves to profit from the growing number of individuals who are booking all of their travel plans online. If you are a member of WorldVentures, you will receive a personalized website, which is a travel search engine where you can send customers to visit and book their travel plans. You will receive commissions on every vacation that is booked via your website.

WorldVentures, like so many other MLM businesses, is going to encourage you to utilize the old-fashioned network marketing methods of introducing their travel products and opportunity to your family and friends. You will be sold on the fact that you can build a rewarding and profitable business using these methods. The truth is, 97% of those who participate in a MLM business opportunity will fail with these methods only. Simply because they are not taught how to effectively market their business outside of their warm market. Many people have successfully built a business in this manner in the past, but the numbers speak for themselves when we look at the attrition rate in this industry.

While you will earn commissions for travel plans that are booked on your site, the real money comes with building a large organization by recruiting other members to join in your downline. However, to make a substantial amount of income, and receive many of the bonuses that WorldVentures offers, your organization is going to need to recruit hundreds of new members. This is no small task, and is going to require a lot more determination and hard work than you might realize. Do you think that you can recruit hundreds of your family and friends?

This is why you need to leverage the internet to market your business and opportunity. In order for your business to prosper, you need to find other like-minded individuals who are hungry and motivated to succeed. The internet is the place to go to find these people. After all, you are running an online travel agency. Why not market your website in a place where there are online travel shoppers, and people who are looking for a home based business opportunity?

If you can capitalize on the resources that the internet offers you and your WorldVentures business, you will dramatically increase your chances of success, and build a profitable business in a much shorter time period, rather than just marketing to those who are close to you.

Posted in Make Money Online

Article Marketing On Steroids – Advanced Tips To Boost Your Profits

Let me ask you a very important question. Are you still

struggling to see results from your article marketing

efforts? In this article I would like to go through some

advanced methods that you can use to get the most out of

your article marketing efforts.

1) Send all your traffic to a squeeze page

I see many article marketers making this mistake. They send

the traffic that they get from article marketing to an

affiliate link or their own sales page of the product that

they sell. It is very important that you send traffic to

your own squeeze page. The primary reason for this is that

the conversion will be very low if you send traffic to a

sales page directly. If you are lucky you may get a one

percent conversion rate. By first capturing the details of

your subscriber and building a relationship with them you

will significantly improve your conversion.

2) Offer a free report of value

If you are selling a specific product I suggest that you

offer a free report for download. Make sure that this is of

significant value. This will dramatically improve your

conversion rate. By first building credibility and also

establishing that you are an expert in you chose niche

market you will build up trust with your prospect and this

will increase your sales.

3) Hire a ghostwriter

One of the problems that many article marketers face is

that they do not have sufficient time to write enough

articles with this method of marketing. To be successful

with this method of marketing you need to have at least 250

articles to start seeing measurable results. Unfortunately

this method of marketing is very time intensive. So if you

are struggling to write a lot of articles consider hiring a

ghostwriter to help you out.

Posted in Affiliate Marketing

What You Should Know About Blogging

If you don’t know the first thing about blogging, you should know that it’s one way that you can express yourself and make your voice heard on the Internet. It’s also one way to make money too. So, how does it work? There are really two ways to set up a blog. One is by creating a blog on free platforms like WordPress or Blogger (owned by Google). Another way is to host your own blog.

If you’re just starting out, it’s always better to go for the free platforms, however, if you’re blogging for business, it would be better to host your own blog. Why? Because it would show to people that you are a serious business. So, how do you go about setting up a self-hosted WordPress blog? Well, you will need two things: a domain name and a hosting account.

Go or to register a domain name. Your domain name should be related to the main topic of your blog. If yours is a stream of consciousness blog about you, you and you, go ahead and register your name or nickname as the domain name. Next, subscribe to a hosting service and “associate” your domain name with your hosting account. If you want to know how to do this, just click on the chat support feature of your hosting account.

We like to say that the technical details of setting up a blog are really nothing compared to what you need to do afterwards. When blogging, you’re actually writing for an audience and so you must generate quality content your audience would be interested in.

But you really don’t need to generate your own content every single time. You can get content from authority websites and add your spin to it. This is called content curation and it’s something that you should do to keep your audience interested and the search engines happy.

If you want to make money with your blogs, there are several ways to monetize it. You could set up Google AdSense ads, or add banners or text advertisements to your blog. The important thing to remember is that your ads should also be relevant to your blog content.

Generating content for your blog is just part one of blogging. If you want to make a lot of money with your blog, you should spend time promoting it across the Internet through different channels. Promote your blog on your Twitter and Facebook accounts. But if you really want your website to gain traction, make sure you content is “viral-worthy” or would make other people want to share it.

Another way that you can promote your blog is by doing Search Engine Optimization or SEO on your blog. SEO simply means making your blog rank for your most relevant keywords. A lot has changed in SEO within the last few years and so it’s important to learn how to do SEO from a trusted forum with in-house SEO experts.

Posted in Blogging

How to Make Money at Home – Be Your Own Boss

If you are tired of working for someone else, then why not start working for yourself? Be your own boss. But always remember that every business needs time to settle and start yielding profits. It can’t happen overnight. So be patient. Try to concentrate and dedicate your time to your business. So let’s look at how to make money at home?

First, find out what you are good at. This is very important. It is important because only then will you be interested in making your business a success. Making money at home is very exciting. You may find that you have some spare time on your hands. This is mostly seen among baby boomers and housewives. There are loads of ways in which you can make money at home.

If you are a good cook, you can start a cooking class. There are always people who want to learn cooking. So it can earn you a little sum of money. You could start a catering service. You can sign an agreement with factories and offices to deliver food. This will prove to be a great way to make money at home.

These businesses would require nominal amount of money to begin initially. Have you heard that nowadays, you can earn money online? You may have heard that there are lots of scams present online. This is true so, try to avoid the get rich overnight type offers. If they look too good to be true they probably are.

Do not get into any paid services. Most of the paid services are scams. You can work full or part time on the internet. You can be a freelance content writer. There are many editors of websites who require writers to increase web traffic.

You can write blog posts, articles and content for websites. You have to be creative and imaginative enough. You could start your own blog adding Google AdSense to it which will make you money when people click on the links.

You could also work with paid surveys. There are companies who look for people to survey their products. Write appropriate comments and surveys for customers. You will be paid according to their terms and conditions

If you want to understand this model of how to make money at home it’s best to be guided by a coach or mentor who has an online training program. Choose a coach who has a good reputation and is making a lot of money online himself. These programs will provide information and secrets on the best ways of earning online.

Posted in Make Money Online

Internet Marketing Tips – Maximize Strengths, Minimize Weaknesses

You know what drives me totally nuts? People who bang their heads into stone walls and expect it not to hurt. I see this behavior everyday. And the part that drives me crazy is that they don’t even realize that they’re doing it. You’d think after a while they would notice the blood dripping from their skull. Okay, you have no idea what I’m talking about. I’m not surprised. Well, don’t worry, by the time you’re done reading this article, you’ll know EXACTLY what I’m talking about. So buckle your seat belts and get ready for a ride.

I can’t count the number of things that are essential for running a successful business online. There are just way too many. You’ve got web site design, ad writing, copywriting, article writing, advertising strategies, blogging, technical aspects and the list goes on and on. If I were to look at all the things I do to run my business on a piece by piece basis, I think I’d lose my mind.

And that’s pretty much what happens to most marketers…they go crazy.

The reason is because they eventually DO figure out that there are a lot of things necessary for running a successful business online. The problem rears its ugly head when they realize that there are a few things that they just can’t do. For example, some of the greatest writers don’t have a clue how to ftp a file to their server. And then you have some techno geeks who can’t write their way out of a paper bag. Hey, let’s face it…not everybody is a great writer like me.

All kidding aside…very few people can do it all. And where they get into trouble is when they try to do it all. I’m talking about the writer who really can’t put up a great looking web site but still goes and sinks $700 into Adobe Photoshop thinking that maybe a great tool will turn him into a graphic artist. Guess what? It’s highly unlikely that it’s going to happen.

But here is what happens when they DO try to do it all. They end up with a site that is either lacking in content or design and the end result is that they have a failed business because their weaknesses destroy whatever strengths they have. It’s sad, but it’s true and it happens way too often.

Okay, so how do you maximize your strengths and minimize your weaknesses? The answer is very simple, so if you’re looking for some complex reply, you’re not going to get it here.

Your strengths? Work on making them even stronger. If you’re a good writer, work on becoming a great writer. There is always room for improvement. In the meantime, concentrate on those strengths for running your business. That’s where the majority of your time should be spent…not doing things that you’re poor at or fair at best.

Your weaknesses? Let somebody else do them. That’s right. If you can’t design a web site to save your life, hire somebody to do it for you. The money you spend will ultimately pay you back in the profits you make from a really great looking site. If you can’t write, outsource your writing. Get a professional article writer to write your articles. No, please don’t contact me. I have WAY too much work to do as it is.

The point is, none of us can do it all. If we recognize that and have others do for us what we can’t do, we stand a much better chance of being successful.

So I want to say a personal thank you to my graphic artists and web site designers.

Who are YOU going to thank tomorrow?

To YOUR Success,

Steven Wagenheim

Posted in Internet Marketing

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